This week, let’s talk about email marketing.
Have you ever wondered why some emails generate response and subsequent action than that of others? It is definitely not rocket science! But how do you do it? We have some answers for you.
1 – Give Your Readers a Strong Finish
You read it right. Research shows that some email closings are more effective than others.
Email closings such as thanks in advance or thank you are considered to highlight your sincere desire to engage in a meaningful exchange with your reader.
2 – Keep It Short & Simple
This cannot be emphasized enough.
Keep your emails between 50 – 200 words for the best response rate.
What’s more! Research shows that emails at a 3rd grade reading level are most effective.
So refrain from using heavy words, jargons, and stick to short sentences and minimal syllables.More details: Quick Tips For Email Marketing - Cogdigital Blog